SALVATION ARMY
The Salvation Army is a social organisation and church that serves people in need all around the world.
Represented in 134 countries worldwide,this work is supported by 236 community members, 190 employees and 2598 days of volunteer work per year.
Represented in 134 countries worldwide,this work is supported by 236 community members, 190 employees and 2598 days of volunteer work per year.
The project celebrates the Salvation Army Region
Basel’s 140-year anniversary in 2027 by creating spaces for inclusivity and connection between services and the wider region.
Basel’s 140-year anniversary in 2027 by creating spaces for inclusivity and connection between services and the wider region.
A four-week celebration strategy based on the themes Thank, Enhance, and Unify.
The strategy is comprised of three tested concepts: Historical Walk-Through, Impact Showcase, and Connection Through Making, supported by various Marketing campaigns.
The strategy is comprised of three tested concepts: Historical Walk-Through, Impact Showcase, and Connection Through Making, supported by various Marketing campaigns.
